Episode 139: Differentiating in Marketing and Deal-Making with Mike Michalowicz
I am so excited to have Mike Michalowicz back on DealQuest! He is the entrepreneur behind three multi-million dollar companies and a former small business columnist for The Wall Street Journal.
Mike is an entrepreneurial advocate and author of many great books including:
Fix This Next, Clockwork, Surge, The Toilet Paper Entrepreneur, The Pumpkin Plan, Profit First and Get Different, which is hot off the press.
Master the milliseconds of marketing and understand the importance of differentiating in marketing and deal-making.
There is so much to learn in this interview, including:
- How Mike wishes to cover 30 items in business that need addressed in his books
- What you can expect in Mike's new book Get Different
- How our minds make cognitive thoughts and considerations in milliseconds
- The need to get creative and be inventive to differentiate yourself
- And more!
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